Engineering Insights for the AI-First Web

Deep technical content on GEO optimization, performance engineering, and building websites that dominate in both traditional and AI-powered search.

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Get insights on GEO optimization, performance engineering, and building websites that dominate in both traditional and AI-powered search. No fluff, just actionable intelligence.

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Topics We Cover

Deep technical content for serious builders

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GEO Optimization

How to make your site irresistible to AI crawlers and maximize visibility in ChatGPT, Claude, and Perplexity responses.

Performance Engineering

The technical details behind sub-second load times. Critical CSS, lazy loading, and why every millisecond matters.

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Technical Architecture

Building scalable, maintainable WordPress sites with GeneratePress, clean code principles, and systematic thinking.

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Data & Analytics

Measuring what matters. AI visibility tracking, Core Web Vitals, and the metrics that drive real business growth.

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Industry Deep Dives

Specific strategies for energy infrastructure, BESS technology, equipment leasing, and B2B professional services.

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Future of Web

Where the web is heading. AI integration, voice search, and preparing for technologies that don't exist yet.

The 90-Day GEO Transformation: A Practical Implementation Plan for B2B Companies

**The 90-day GEO transformation follows three 30-day phases: Technical Foundation (Days 1-30) establishing schema and fixing critical errors, Content Optimization (Days 31-60) restructuring for AI comprehension, and Authority Building (Days 61-90) creating comprehensive topic coverage. Most B2B companies see initial AI visibility improvements within 3-4 weeks.** **The difference between businesses that dominate AI-generated responses and … Read more

The Fundamental Shift: Why Your Business Is Becoming Invisible to AI (And What to Do About It)

The Fundamental Shift: Why Your Business Is Becoming Invisible to AI (And What to Do About It) Businesses become invisible to AI when they lack structured data, answer-focused content, and clear expertise signals that AI systems need to understand and reference them. While traditional SEO remains important, Generative Engine Optimization (GEO) is now essential for … Read more